The world has had a love affair with the west and cowboys since the great expansion of our country from the east. Riding the plains, roping wild cows and shaping the land was what the first cowboys did and ranchlife hasn’t changed much since then. They came when the country was wild and young and it took men to curry the roughness out of it. Cowboys of today still shape the land, care for it, love it and cherish it. They are true stewards of the land. The people who work the ranches do not see ranchlife as a job. It is a way of life - full of love of the land, the animals, and family.

     Ranchers have had to become computer savy marketing their products internationally as well as locally. Herd databases, conservation and environmental concerns, animal husbandry and forage value indexes are part of the modern day ranchers life. Every rancher is still the cowboy that rides the plains, ropes the cows and shapes the land for the next generation.